In listening to Made to Stick, one of the things the authors discuss is the "problem of knowledge." What they mean is that whoever is presenting information often times takes for granted what the audience may or may not know. The speaker/teacher/leader may speak in terms that are "shorthand" for him, but are confusing to others. The authors believe that we all experience this when someone from another "field" is speaking to us. I know this happens in churches. It's the danger of too much studying at times. I find myself doing this as I prepare for a teaching/class. This book has been a good reminder for me to make sure I am not letting knowledge get in the way of learning.
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